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Monday, January 09, 2012

Communication Challenge: How to Empower Children Against Abuse

One of the challenges of professional communicators like instructional designers and technical writers is, adapting their message to the level of the audience, the readers. It is even more daunting when the message is sensitive and complex and the audience consists of little children. Borderlines are blurred and still we need to get the message across clearly.

I found the following instructional ad addressed this challenge in an innovative way. It uses the method of "minimum words", with simple, yet powerful pictures.

Source :http://www.childsexualabuseinindia.blogspot.com/2011/11/secrets-about-touching-need-to-be-told.html
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